N² Brand Growth Partners
MEET THE FOUNDERS

NICK MCKAY
Co-Founder
Nick McKay is a seasoned commercial leader with over 20 years of experience driving growth across FMCG, retail, and consumer goods. Starting his career at Coca-Cola, Nick has since built a track record of commercial leadership at some of the world's most recognised consumer brands, delivering results across grocery, wholesale, and emerging channels alike.
Having held senior commercial positions at L'Oréal, 3M, and Monster Energy, alongside a role as Commercial Director at founder-led drinks brand Square Root Soda, Nick brings a rare mix of experience: scaling brands within large global organisations, and navigating the commercial realities of building a challenger brand from the inside.
NICK turner
Co-Founder
Nick Turner co-founded N² Brand Growth Partners alongside Nick McKay, bringing a complementary career spent scaling brands and fuelling brand growth by understanding exactly what a client needs to succeed. Starting at Unilever, Nick went on to hold senior commercial roles at Organix and Amy's Kitchen, before becoming CEO of Rubies in the Rubble, where he led the brand's growth and raised investment.
That experience gives him a deep understanding of retail, grocery multiples, premium retail, food service and wholesale from the buyer's side of the table. At N², he works side by side with each client, driving the growth that turns ambition into results.

Together, Nick McKay and Nick Turner bring a rare, complete view of commercial growth, from global consumer goods scale to the hands-on realities of building a challenger brand and helping ambitious food and drink businesses turn strategy into results.
